Moscow welcomed its first new park in 50 years with the opening Zaryadye Park in mid-September. Designed by architects Diller Scofidio + Renfro, Citymakers and Hargreaves Associates, this new public space has been a big draw for Muscovites, with over a million people visiting in the first weeks since its inauguration.
The park has become one of the most important contemporary spaces in Moscow, exhibiting high-quality infrastructure and landscapes, as well as extraordinary views to the Kremlin and the Red Square.
The project is the result of a competition in 2012 organized by the Strelka Institute of Architecture and Media Design and Sergey Kuznetsov, Chief Architect of Moscow. The winners, Diller Scofidio + Renfro, were selected over contestants including Russian office TPO RESERVE (which came in second place) and Dutch firm MVRDV (who came in third place).
Daliya Safiullina, consultant of Strelka and organizer of the contest, told ArchDaily: “The challenge was to create a model of a contemporary park for Moscow, because nothing similar had been constructed since 1958. The idea was to generate an open-air museum in which the real exhibition was going to be the skyline of the city, a platform that would allow users to appreciate the beauty of Moscow. In that sense, the flying bridge proposed by the winners became the essence of the park”.
Zaryadye got its name by the end of the 15th century, when The Red Square was a big market. It literally means “behind the rows,” referring to what extended beyond the market.
At the end of 1940, a base was established for what would have been Stalin’s eighth skyscraper. For several years, Zaryadye was the most-delayed construction project of the Soviet Union. In 1967 the architect Dmitry Chechulin finally built the Hotel Russia, which was demolished after less than 40 years of use. Sergey Kuznetsov explains, “After the demolition, the site remained abandoned for 6 years. During Yuri Luzhkov’s term as Mayor, the authorities contemplated several commercial real estate development projects, including a proposal by architect Norman Foster. Finally, in 2012, the Moscow government decided to create a multifunctional public park. ”
The main concept of the proposal is “Wild Urbanism”, a complex idea that strives for the symbiosis between the natural and the artificial, where plants and people have equal importance. Mary Margaret Jones, Senior Principal of Hargreaves Associates, explains, “We wanted to create something fluid and organic, something that would allow visitors to move freely around the park. To achieve this, we brought the paving of the Red Square into the park, and we extended the forest of the park towards the Saint Basil’s Cathedral. Creating a hybrid landscape where the natural and the constructed cohabit to create a new type of public space.”
Brian Tabolt, Associate of DS + R, adds, “It’s about merging things that normally don’t go together, like pavement with vegetation, or the urban landscape with the natural landscape. Zaryadye Park is a superposition of layers where these elements can coexist simultaneously”.
Is daily life an extension the digital world or the other way around for you? I believe your attitude and your answer is likely to have an impact on your happiness, as h behavior follows attitude and habit!
Luxury retailers such as Harrods and Bergdorfs have been achieving this for decades with their precision orientated service for discerning clientele who expect a tailored experience to match their spend.
In the early days of Steve Jobs’ return to Apple, he took the concept of purchasing a computer to an entirely new territory through the brand’s retail stores, which have almost become tourist attractions in their own right for the experiences they offer consumers. Angela Ahrendts, former CEO of Burberry and currently Apple’s SVP of Retail, sees the grander vision of the brand’s retail approach as that of “town squares” for each of their locations – serving the communities they operate within by offering educational and creative presentations and becoming a place of congregation.
This signals more modern market climates that we find ourselves in, where consumers are more hungry for experiences than a variety and surplus of goods – where authenticity and stories can be created and shared.
Technology has given mass retailers the opportunity to engage with consumers in real time and offer this personal approach, whilst leveraging off of data captured in these engagements to communicate with the customer through channels both in and out of store. Whilst technology remains important to bring experiential elements to life, the service design and strategy of these spaces must be driven by customer and market insights that give the spaces strong emotive purpose.
This is exemplified through an activation by Europe’s favourite furniture brand, Ikea, who brought their Dining Room pop-up space to life driven by the insight of ‘bringing people together through food’. Operating in the trendy Shoreditch area of London for two weeks, the space featured a DIY restaurant that allowed guests to cook and learn alongside on-site chefs, a corresponding café, showrooms for kitchenware and homeware and finally cooking workshops.
In line with their customers thirst for great wine British supermarket retailer Waitrose has found great success in offering in-store wine bars in seven of their more prestigious locations, as well as a paired menu from their bakery and delicatessen.
The flow and design of such spaces and experiences remain paramount, exemplified by the likes of new luxury thinkers such as Off-White and Alexander Wang – both of whose New York outlets place strong emphasis on the curation of their garments as well as the overall atmosphere – the latter using a section of the store as an exhibition space for exclusive product and artwork.
The question remains for South Africa is when will we see the rise of such a concept? Cape Town-based retailer meets restaurant Loading Bay has been achieving this model for years with its selection of premium clothing, books and magazines and a corresponding restaurant with amazing reviews.
Home to the world’s best cappuccino is Truth Coffee whose prime steampunk space on De Waterkant Street is an experience to witness in itself. Even the likes of Corner Store, a multi-brand streetwear space, is elevating the concept and expectations of local streetwear through acting as a multi-functional canvas for fashion, art and music.
The metrics were first developed by Jan Gehl as a research methodology, and later adapted by the Gehl practice into the Public Space and Public Life (PSPL) survey tool. The Protocol is the fruition of decades of research and application, and the PSPL surveys provide a valuable foundation to all of Gehl’s services and projects in cities and communities globally.
How are people spending time in public spaces, who are they with, what kind of activities do they engage in, and how long do they stay for? The surveys are a collaborative effort enabling people to engage, identify local problems, and begin to zoom into likely solutions. With the launch of the ‘Public Life Data Protocol’, I took the opportunity to sit down with Gehl’s CEO and Founding Partner Helle Søholt to better understand how Gehl has evolved the Public Life Service and the PSPL survey tool.
I found out that Helle has two main hopes with the launch of the Public Life Data Protocol. “My hope is that it will enable more cities to use and apply the data collection methods to their cities, and the second is that cities will begin to make people visible in the planning process.”
“The Public Space and Public Life (PSPL) survey is a way to make people visible and make them heard. We use these methods to inform our advice to clients and the participatory processes that we engage in”, explained Helle.\
New urban activism to change our ideas about parking, I always remember Bogata’s ex-mayor, Enrique Penalosa saying in the movie Ubanised that nowhere is the right to parking enshrined in any constitution.
“We created an opportunity for social interaction that wasn’t there before.”
“I like to think of Park(ing) Day installations as the gateway drug for urban transformation,” says John Bela.
He’s one of the minds behind the urbanist holiday, held on the third Friday of September every year. Indeed, since 2005, when Bela and his collaborators installed the first Park(ing) intervention on a drab street in downtown San Francisco, the idea has gone on to enliven countless blocks around the world, and to enlighten countless urbanites, who get to enjoy spaces normally reserved for stationary cars. Last year’s event, for instance, featured a streetside ping pong table in Los Angeles, a delightfully twee succulent garden in Madrid, and a giant inflatable Pokemon in Singapore.
For Park(ing) Day 2017, CityLab rode the wayback machine with Bela, to learn how this global phenomenon came to be, and how it might just transform our cities.
From Project for Public Spaces (PPS) newsletter
This critical view by Dean Saitta of the concept placemaking and its narrow implementation in many planners and designers views of what is a relevant version of placemaking, is welcome, especially here in South African cities and in Africa generally, where racial stereotypes and gentrified views obscure the reality of the majority of users needs and understanding of what contributes to a places reality, beyond its physical attributes and aesthetic considerations.
A common fallacy of the design professions is that the objects we design such as buildings, parks , chairs etc. can be adequately represented by our drawings and computer renderings of these designs and that these will suffice to create the objects themselves by means of the usual contracting mechanisms. Alberto Perez-Gomez calls attention to the origins and problems of this idea in his recent book. In revue of the book in Environmental & Architectural Phenomenology Vol .28 No.1 the following excerpts from the book review illustrate the authors ” critical (view) of the two dominant approaches to architectural design today: on one hand, functionalism, including sustainable architecture; on the other hand, a purely aesthetic approach to architecture, including parametric design. He writes that, for the past two centuries, architecture has suffered “from either the banality of functionalism (an architecture that attests to its own process) or from the limitations of potential solipsism and near nonsense, the syndrome of ‘architecture made for archi-tects’.”
The need, Pérez-Gómez concludes, is “for continuing formal exploration in a fluid and changing world” but also returning attention to “the fundamental existential questions to which architecture traditionally answered—the profound necessity for humans to inhabit a resonant world they may call home, even when separated by global technological civ-ilization from an innate sense of place.” The excerpts, below, present two passages from Attunement.
|Alberto Pérez-Gómez, 2016. Attunement: Architectural Meaning after the Crisis of Modern Science. Cambridge, MA: MIT Press.|
“A dangerous misunderstanding”
Since the beginning of the nineteenth century, the assumption has been that architectural space (subsuming all aspects of real place) is easily represented through the geometric systems of descriptive geometry and axonometric projection, which translates seamlessly today into the digital space of the computer screen through standard architectural software. Thus, it seems obvious that architectural meanings would have to be created from scratch, through ingenious formal manipulation of the architect-artist, assumed to be relevant merely through their novel, shocking, or seductive character.
Whenever the physical context is invoked as an argument for design decisions, it is mostly through its visual attributes, imagining the site as a picture or objective site plan that merely provides some formal or functional cues.
This is a dangerous misunderstanding. The deep emotional and narrative aspects that articulate places in a particular natural or cultural milieu are usually marginalized by a desire to produce fashionable innovations. These narrative qualities, however, are crucial considerations as we seek the appropriateness of a given project for its intended purpose in a particular culture: framing a “focalized action” (Heidegger) or event that may bring people together and allow for a sense of orientation and belonging….
We can obviously perceive the qualities of places, particularly when cities have deep histories and their layers are present to our experience. Yet these are still obvious if we compare the “spaces” of newer urban centers, such as Toronto and Sydney (both with similar colonial pasts), which, indeed, ultimately appear as qualitatively different; despite their Anglo-Saxon character, the two cities have a different light and a feel, a different aroma, stemming from such features as the lake or the sea and the “air” of their respective climates.
We can also realize that we think different thoughts in different places, necessarily accompanied and enabled by diverse emotions, albeit usually unintended by the generic architecture of modern development; location affects us deeply, as does more generally the geographical environment (pp. 108-09).
|“Architecture as attunement”
Architecture is not what appears in a glossy magazine: buildings rendered as two-dimensional or three-dimensional pictures on the computer screen, or comprehensive sets of precise working drawings.
The most significant architecture is not necessarily photogenic. In fact, often the opposite is true. Its meanings are conveyed through sound and eloquent silence, the tactility and poetic resonance of materials, smell and the sense of humidity, among infinite other factors that appear through the motility of embodied perception and are given across the senses.
Furthermore, because good architecture fundamentally offers a possibility of attunement, atmospheres appropriate to focal actions that allow for dwelling in the world, it is very problematic to reduce its effect (and critical import) to the aesthetic experience of an object, as is often customary. Strictly speaking, architecture first conveys its meanings as a situation or event; it partakes of the ephemeral quality of music for example, as it addresses the living body, and only secondly does it become an object for tourist visits or expert critical judgments (pp. 148-149).
About the Author
Alberto Pérez Gómez directs the History and Theory of Architecture Program at McGill University, where he is Saidye Rosner Bronfman Professor of the History of Architecture. He is the author of Architecture and the Crisis of Modern Science, Built upon Love: Architectural Longing after Ethics and Aesthetics (both published by the MIT Press), and other books.
“A real tour de force, this is the work of an intellectual craftsman in full possession of the materials and tools of his trade: a broad sweep of historical material, from the present day to remote antiquity, and then back again, sized and shaped with the precision instruments of his art: philology, philosophical hermeneutics, and poetic reformulation. The workplace is contemporary culture; his task, nothing less than reshaping the way architecture is understood today. Architecture is shown to endow experience with attunements that are equally material, spatial, and linguistic, apprehended by both the body and the mind, through emotions and ideas, providing us with the kind of architectural atmospheres we would not only love to inhabit but dream of designing. For that last purpose there will be no better guide than this book”
—David Leatherbarrow, Professor of Architecture, University of Pennsylvania
Interesting research that indicates it is not just the quantity of green space that matters, but the quality of its design along with activities and interest that is maintained over time to generate repeat visits and create the desire in making visits and time in it, a regular part of visitors lives. From Atlantic CITYLAB by KIERAN DELAMONT
These research findings from a park within a low income neighborhood of Toronto illustrate the challenges of park design and management and how urban designers and landscape architects should possibly be thinking about park and urban green space design beyond the pretty plans and photoshop images that they use to win design bids and elicit money for urban upgrading budgets.
Children play in a large green space in the redeveloped Regent Park neighborhood. (DanielsCorp)
“It’s an oft-repeated maxim—even among planners and designers—that parks are good for mental health. In Toronto, for example, the 2013 Official City Parks Plan reads, “access to green space reduces stress level, decreases negative mood, reduces feelings of depression, and provides other benefits to mental health and well-being.”
City officials often talk about the relationship as if it’s beyond doubt. But academic research is split on the relationship between parks and mental health. “Empirical evidence is much more limited than one would expect for such a straightforward question,” write Roland Sturm and Deborah Cohen in their 2014 paper, “Proximity to Urban Parks and Mental Health.” Their study suggests that moving to an area with more green space tends to improve one’s mental health, while moving to an area with less has the opposite effect. But one year later in a paper titled, “The Relationship between Natural Park Usage and Happiness Does Not Hold in a Tropical City-State,” authors Le Saw, Felix Lim, and Luis Carrasco found “no significant relationship between well-being and use of green space as well as proximity to green spaces. […] This study reveals that without first considering the critical factors that permit this relationship to occur, it will be premature to conclude that an increase in green space provision will lead to a direct increase in well-being.”
Another article on planning’s unforeseen consequences that is very relevant in South `Africa by Sandy Ikeda of
People sometimes support regulations, often with the best of intentions, but these wind up creating outcomes they don’t like. Land-use regulations are a prime example.
My colleague Emily Washington and I are reviewing the literature on how land-use regulations disproportionately raise the cost of real estate for the poor. I’d like to share a few of our findings with you.
One kind of regulation that was actually intended to harm the poor, and especially poor minorities, was zoning. The ostensible reason for zoning was to address unhealthy conditions in cities by functionally separating land uses, which is called “exclusionary zoning.” But prior to passage of the Civil Rights Act of 1968, some municipalities had race-based exclusionary land-use regulations. Early in the 20th century, several California cities masked their racist intent by specifically excluding laundry businesses, predominantly Chinese owned, from certain areas of the cities.
Today, of course, explicitly race-based, exclusionary zoning policies are illegal. But some zoning regulations nevertheless price certain demographics out of particular neighborhoods by forbidding multifamily dwellings, which are more affordable to low- or middle-income individuals. When the government artificially separates land uses and forbids building certain kinds of residences in entire districts, it restricts the supply of housing and increases the cost of the land, and the price of housing reflects those restrictions.
Moreover, when cities implement zoning rules that make it difficult to secure permits to build new housing, land that is already developed becomes more valuable because you no longer need a permit. The demand for such developed land is therefore artificially higher, and that again raises its price.